February 26, 2024The Brief: AI Flavor Art and a Chicken WcNuggetsThis week’s hot takes on hot topics in experiential marketing cover AI flavor art, a weighty brand misstep and the opening of “WcDonald’s.”read more
November 13, 2023OMEN Invites Fans to ‘Choose Fun’ with an RFID-powered Experience at Anime ExpoAs digital natives, it’s no surprise that Gen Z’s interests lean toward screens, including the roughly 90-percent of the demographic that plays video games.read more