Partner Content

Building an audience from scratch & fostering meaningful conversations is intuitive & normal for individuals, but an obvious challenge for brands. From traditional marketing tactics to experiential, digital & word of mouth, marketers can't sit idly by and just expect that their customers are engaged with their brand, or that most of them even want to engage. Yes, social media allows millions of active users globally to compete for attention, but if all of us are now publishers, who really listens?

Secret to doubling your impressions and engagements with just one added activation to your event. A Social Media Vending Machine is a clever way to promote your brand while giving your guests a treat to take home.

Every year, Earth Day on April 22nd reminds us about the importance of being sustainable and environmentally conscious in our lives and businesses.

“Amazing things happen when you ask employees about employers,” wrote Event Marketer’s editorial team. "They give you the real scoop."

If you aren’t into content marketing, you’re missing one of the marketing world's biggest trends…ever. Here are 15 types of content that can be easily extracted from events and used across the entire marketing mix.