Ford lets attendees star in their own movie - Event Marketer

Ford lets attendees star in their own movie - Event Marketer

Ford lets attendees star in their own movie

edta-2018_social-media_silver_ford
Brand: FORD
Agency: IMAGINATION
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST USE OF SOCIAL MEDIA
Year: 2018
WHY THE JUDGES LOVE IT:  At the North American Auto Show, Ford commemorated the 50th anniversary of the film “Bullitt” by giving attendees a chance to star in their own movie trailer, which re-created…
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