BMW car at Coachella was a photo op for many - Event Marketer

BMW car at Coachella was a photo op for many - Event Marketer

BMW car at Coachella was a photo op for many

edta-2018_social-media_bronze_bmw
Brand: BMW
Agency: MIRRORED MEDIA
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST USE OF SOCIAL MEDIA
Year: 2018
WHY THE JUDGES LOVE IT: BMW i’s brand aligns well with Coachella’s forward-thinking attendees, so the automaker documented the journey it takes to the festival while highlighting its vehicles. The…
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