Awards: Experience Design Awards

Infiniti’s Hospitality Lounge during the annual Pebble Beach, CA, event celebrating the automobile offered a 360-degree experience with ocean views, test drives on the beach and a showcase of Infiniti luxury vehicles. The temporary structure felt permanent atop its 100-foot by 100-foot footprint, and featured a custom glass wall, pergola-covered seating areas, a hidden HVAC […]

HGTV’s Super Lodge in Glendale, AZ, during Super Bowl XLIX offered Millennial influencers a playground of intimate experiences with music and network stars. The wood and steel structure had pendant lighting and elongated Edison bulbs for an industrial feel, a mix of rustic woods and modern accents. Multi-level, the structure had bridge decks connecting side […]

What’s it like to swim in ink? That was the eye-catching concept Epson leveraged to support the launch of its new inkjet printer, Epson EcoTank. And true to the product’s name, the brand activated a 17,000-gallon seamless acrylic swim tank in Times Square Plaza in New York City that played host to the U.S. National […]

In the high-stakes New York metropolitan area deli market, Hormel’s Di Lusso wanted to prove its salami is a work of art. Its 22-foot truck hit 34 locations in one month and invited consumers to create artwork on a 100-foot community canvas welded to the side that, using crankshafts, could be scrolled to reveal a […]

Intel’s InsideOut Experience global tour was housed in a 40-foot futuristic container that offered hands-on engagement with tablets, wearables, Oculus Rift and RealSense hands-free tech. Digital screens wrapped the interior offering product information (like 3D-rendered sequences). The design concept was built around a spaceship theme evoking mystery and intrigue. This included blue lighting, hydraulics to […]