Cover Story: Inside Syfy Channel’s Rule-Breaking Rebrand B-to-C Events, Technology Posted on December 9, 2013 by Kenneth Briodagh From the October issue—When the Sci Fi Channel became Syfy in 2009, people went bananas. From the mainstream media to… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Claw Machines Storytelling and Sponsorship: Four Ways AT&T’s Retail Activation Scored During NBA Draft Week Inside RSAC 2025 in San Francisco: AI Threats, Ninjas and Baby Goats Q&A: Dating App Yuzu Builds Community with an Event-driven Campaign for AAPI Month