Q&A: Beam Suntory Talks Sampling and Bourbon Education

Q&A: Beam Suntory Talks Bourbon Legends and Sampling

Sampling, B-to-C Events
Posted on November 18, 2016 by Kait Shea

Beam Suntory’s recent Bourbon Legends pop-up at John F. Kennedy International Airport aimed to infuse consumers with the brand’s passion for both the spirit and its American heritage. The activation…

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Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor and manager of digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her hanging out with her dogs or singing too loudly at a music festival.
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