The Macallan single malt scotch whisky brand is using a series of influencer events called Raise the Macallan to survey and then recruit a select group of consumers who will then be invited to a second,…
Macallan Gives Select Consumers ‘Live Practice’
Related Articles
-
At the Hot Fellas Bakery, HBO Max Treats ‘And Just Like That…’ Fans to an In-world Experience
-
SDCC 2025 Video Tour: Activations from Disney, Paramount+, FX, Adult Swim and More
-
How Gen Z Shopping Habits Led Urban Outfitters to Redefine its Back-to-Campus Campaign
-
Experiential Trend of the Week: Virtual Try-ons