Posts tagged with ‘trade show trends’

June 16, 2026

EMS 2026: Seven Takeaways for Trade Show Exhibitors and Their Partners

The 24th Experiential Marketing Summit brought more than 1,000 brand marketers and event industry professionals to the MGM Grand Las Vegas, May 18-20, for three days of inspiration, deep dives, and play under the theme “Human Connection in the Digital Age Starts Here.” From fast-paced creative challenges to brain dates with peers—and, of course, candid...

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February 13, 2026

Throwback: Six Trade Show Exhibit Trends from 2016

Have you dug up your 2016 photos yet? Trade shows were booming, the next generation to be catered to was millennials, the Electronic Entertainment Expo was still around, VR headsets were all the rage, and Pokémon Go was expected to take augmented reality mainstream.  Some things, however, were still relatively the same as they are...

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December 12, 2025

Big, Bold, and Data-Driven: Trade Show Trends Fueling 2026

Trade shows and exhibits are heading into 2026 with a new level of ambition—bolder storytelling, smarter tech, and deeper attendee insight. From kinetic LED architecture and themed entrances that double as sponsorship goldmines, to actually personalized experiences, to sustainability strategies with real teeth, the year ahead promises a show floor that’s more immersive, more intentional,...

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