Technology’s Impact On The Brand Experience B-to-C Events Posted on May 6, 2010 by Alicia Dietsch, vp-marketing at AT&T, detailed in her keynote Wednesday the ways in which live and digital experiences are making it possible (Rethink Possible is the company slogan) to tell… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Experiential in Color Mentorship Q&A: Anna Nicholson and Melencia Lattimore Checklist: 10 Tactics for Building Blockbuster-Worthy Entertainment Experiences Experiential Marketing Trend of the Week: Sweet Shops Women in Events 2025: Meet Keri Ibbitson