OREO, the iconic chocolate sandwich cookie with the creamy filling sold by Kraft Foods, on March 6 celebrated its 100th birthday with surprise parties in seven U.S. cities, including a flagship event in…

OREO Throws Itself a 100th Birthday
Related Articles
-
The Brief: Drive-Thru Pit Stops and Traveling Basecamps
-
How a Viral Gen Z Hoodie Brand is Maximizing Signage on a Pop-up Tour
-
How Your Reformer is Leveraging a Localized Experiential Strategy to Break into the U.S.
-
Lego Drives Formula 1 Hype Among Kids and Families with a Multicity ‘Off Track’ Activation