Activation Discussions B-to-C Events Posted on February 4, 2010 by LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles The Brief: Gringo Tests and Lemonade Stand-Ups Introducing the 2026 Experiential Marketing Summit Advisory Board Lego Drives Formula 1 Hype Among Kids and Families with a Multicity ‘Off Track’ Activation SDCC 2025 Video Tour: Activations from Disney, Paramount+, FX, Adult Swim and More