Agency: Mirror Show Management

This dynamic activation established Gatorade as an innovative brand to athletic trainers and demonstrated its shift from a singular product focus to the 24/7 athlete and sports fuel. Technology brought that message to life in a journey that informed attendees in a hands-on and self-directed way. At registration attendees received an RFID-equipped tag to check […]

Capital One’s Future of Banking installation was as warm and friendly as a neighborhood coffee bar. While fresh-brewed coffee and a community table attracted the digital natives, film and music buffs and cultural leaders who attend SXSW, glass shelving, wood-grain louvers and Mondrian-like grid structures that housed monitors and graphics completed its picture of a […]

At its flagship conference, Cisco wanted to bring its new Internet of Everything messaging to life at Cisco Live!. It did so with a wide collection of monitors and interactive surfaces. But the shining star of the experience was a 4,000-square-foot angled canopy grid display towering over attendees’ heads. The interactive grid featured changing images […]