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2.1.18

B-TO-C EVENTS

EVENT TECHNOLOGY

PHOTOS/VIDEOS

SUPERBOOK

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An Access Intelligence Publication

Delta's Iconic 747 Reaches its Final Destination
Airline employees and loyal customers bid farewell to the queen of the skies with a retirement tour fit for a rock legend. The brand hit four cities in four days, offering in-flight experiences, hangar parties, storytelling sessions and plenty of opportunities to get up-close-and-personal with the beloved aircraft before she entered her golden years. MORE

Experience Intel's 'Data Wonderland' The tech giant wowed CES attendees with a 5G-inspired booth that revealed its transformation from a PC-based company into a data company.MORE

Inside Netflix's 'Altered' Reality at CES Staged protests, fake product and two realistic-looking bodies disrupted the show floor to promote the brand's new 'Altered Carbon' series. MORE

'Pour' Over 8 Coffee-Fueled Strategies From coffee roasters to luxury hotels, brands are tapping into coffee culture with events that treat the beverage as the star of the experience. MORE

Tuning in to Spotify's Cultural Message The brand set out to illustrate how 'culture happens' on its platform at CES with panel talks, personalized playlists and a killer hospitality event.MORE