| Wish we had a seat for this brief. Adult Swim is making headlines at San Diego Comic-Con for its Pirate Purrrty experience. The pièce de résistance: Rick and Morty's "Buttworld." Our brave editors bounced through and lived to tell about it. Follow their adventures on our Instagram and look for recaps on eventmarketer.com. |
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| Google Play engineered a welcome moment at its San Diego Comic-Con 'Fantastic Four' Rewards Lab activation that had attendees riding conveyor belts toward superhero status… Read more. |
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“It may look a little bit retro, but that was fully intentional, it being basically a scroll-stopping experience where you see those bright colors and you’re able to read that headline in three seconds and it resonates.”
–Kate Morgan, VP-Marketing, Jamba |
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Partner Content
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New Extreme Weather Event Guide: Protect Your Experiences
Missed seeing Netflix’s Spellbound Monster trucks at EMS? See them in person at Floods. Wildfires. Hurricanes. Storm Surges. We’re Covering: Revised event routing and contingency plans. Designing extreme weather protocols. Weatherproofing your outdoor experiences. Insurance policies, clauses and coverage that matter. Plus: Five weather-tracking platforms you better be using. Free download here.
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EDAs Call for Entries Now Open: The Experience Design Awards recognize outstanding event design, innovation and environmental creativity across a wide variety of consumer activations, b-to-b events and trade show exhibits. A dozen brand-side judges will award winning teams a gold, silver, bronze or “shortlist” award based on overall creative strategy, originality, and execution. Show us what you've got.
The Experiential Marketing Month Schedule is Out: This October, get ready for 31 days of live and digital experiences designed to help optimize your events. The newly released schedule includes full-day “Trendwatch” seminars in four cities; casual meetups in eight cities; and 12 digital learning modules, panels and conversations streamed online at eventmarketer.com and on LinkedIn. Registration is now open for the “Trendwatch” seminars. Learn more. |
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