Dell on SXSW: 'We Know It's Not an IT Audience' 
Looking to engage the creatives who flock to South by Southwest, Dell Technologies delivered story-driven experiences designed to appeal to industry 'disruptors' for six full days. From a creator's market, to a women's panel on the intersection of design and tech, to immersive VR, the brand offered innovative engagements that aligned with the creator audience. See how the multi-faceted program came to life. MORE