| Thanks for being a subscriber of The Sizzle! This is the last edition of 2025, and we hope you’ve enjoyed scrolling through all of this year’s buzzworthy news, case studies and roundups from around the industry. We’ll be raring to go in 2026, kicking off the year covering CES in Las Vegas. Send any tips on can’t-miss activations and events for CES, Super Bowl, SXSW and Houston Rodeo to the editors. Happy holidays! |
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| The Farmlink Project partnered with 260 Sample Sale to transform its Fifth Avenue flagship into a pop-up apple orchard, dishing out 20,000 pounds of free, locally grown New York apples. ’Tis the season for giving… Read more. |
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“It’s really important for us to keep the events free, just because it establishes trust with the consumer. Trust is important in the buying experience, and we’re starting to see that more and more, especially with the younger generation.”
–Katie Mattox, VP-Marketing, Spherex |
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EMS 2026 Ultra-Early-Bird Rates End Dec. 31: Join fellow creators of the brand experience at Experiential Marketing Summit 2026, May 18-20 at MGM Grand, Las Vegas, to discover the latest event solutions, sharpen your strategy and stay ahead of what’s next. The complete EMS 2026 agenda will be announced in January, but register by the end of the month to lock in ultra-early-bird rates.
Ex Awards Now Open: Enter your events, trade show booths, integrated live campaigns and more into the Ex Awards, celebrating the best in brand experience. New for 2026, alongside our winners, we’ll also be recognizing select campaigns with Honorable Mentions. Submit your entry. |
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