| Pick a card, any card. Actor Jesse Eisenberg surprised New Yorkers with two impromptu magic shows, where he performed card tricks alongside magician Noah Levine. Fans gathered at Hudson Yards and Tompkins Square Park to witness the magic first hand. Eisenberg then revealed that the cards used for the tricks were actually tickets to an advance screening of “Now You See Me: Now You Don’t,” and fans went wild. Those who didn’t score one received swag as a consolation prize. |
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| In four locations along the TCS New York City Marathon route, Openigloo activated a guerrilla campaign anchored by handmade, rental-humor-themed signs that captured the challenges of securing a decent place to live in NYC… Read more. |
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“The marathon is just one of these moments in a New Yorker’s life where, no matter where you’re from, which neighborhood, what social structure, you were there and you felt this celebration.”
–Lidor Bar David, Co-founder and CMO, Openigloo |
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Partner Content
Light Up Your Brand with Mobile Billboard LED Trucks
In a world where brand visibility is everything, Lime Media leads the charge with bold experiences—powered by the impact of our LED billboard trucks. We own & operate 75+ trucks hubbed around the nation and ready to put your message in motion, lighting up streets and stopping traffic with measurable impact. Read more. |
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| EMS Registration is Now Open: The Experiential Marketing Summit is returning to MGM Grand Las Vegas, May 18-20, 2026. The ultimate three-day conversation for event and trade show marketers, EMS features breakout sessions, deep-dive workshops and keynotes led by brand-side event executives, as well as a Hall of Ideas presenting the latest industry innovations. Lock in ultra-early-bird rates today. |
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