Event Marketer Sizzle: Event Trends, Interviews, and In-the-Field Coverage
08.04.26
Durable products are having their moment. An iPhone passed the ultimate drop test, having been found intact after falling 16,000 feet from an Alaska Airlines plane. And let’s not forget the Stanley cup that survived a car fire; the brand gifted the user a new Mazda! lorem ipssum
📷 Photo of the Week
 
 
Johnny Depp surprised Comic-Con fans by appearing at Paramount Pictures’ “Ebenezer” activation in full character. The actor interacted with the crowd, which included cosplayers representing his most iconic characters… Read more.
🗨️ Insight of the Week
 
“If you can make audiences not only feel, but know how essential they are to the experience, everyone wins.”
–Dr. Ilana Gilovich-Stossel, Former Chief Storyteller of “Sleep No More”

EM Sizzle Newsletter – 8/07/2026

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💡 ICYMI Last Week
 
📌 EM Updates
 
Experience Design Awards: The Experience Design Awards recognize outstanding event design, innovative experiential builds and environmental creativity across a variety of consumer activations, b2b events and trade show exhibits. Brand-side judges will name the winner for each category, as well as honorable mentions. Enter now.
✉️ Contact Us
 
The Sizzle is produced by Event Marketer, the industry’s largest information resource on experiential marketing. Learn more.
 
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Juanita Chavarro Arias | jchavarro@accessintel.com

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Susanna Lione | slione@accessintel.com
Jon McLoughlin | jmcloughlin@accessintel.com
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