| The “Queen of Christmas” is defrosting as we speak, preparing to spread holiday cheer through immersive pop-ups. Mariah Carey’s Holiday Bar, presented by Bucket Listers, is expanding to eight cities, and starting Nov. 19, fans can expect wall-to-wall sparkle, interactive moments and a themed drink menu. It’s never too early to get in the Christmas spirit. Send your upcoming holiday activations our way. |
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| Dude Wipes keeps its fleet of “crappy” vehicles on the road to boost awareness and amuse passersby. The Mini Pooper recently showed up at a Taco Bell… Read more. |
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“We treat every audience that comes to our experience as if it’s our core audience, no B2B or B2C. They’re just humans. That means that our spaces won’t change format because it’s a trade show.”
–Kim Trieu, Experiential Marketer, Bloom |
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| Register Early for EMS 2027: Join your fellow creators of the brand experience at the Experiential Marketing Summit, as we celebrate its 25th anniversary in Las Vegas, April 27-29, 2027. Discover the latest event solutions, sharpen your strategy and stay ahead of what’s next. Register now to lock in ultra-early-bird rates. |
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