| Voodoo Ranger's newest experiential campaign is built like a tank. Literally. Tomorrow, the beer brand will hit the pavement on a four-state Tanker Tour anchored by a giant, beer-filled replica of its Juice Force IPA tallboy can. Attendees at each stop will have a chance to score free cash and exclusive merch, and more importantly, help fulfill Voodoo's mission to "empty the tanker" before heading home. |
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Peacock drummed up buzz in NYC for its new “Office” spinoff, “The Paper,” with custom Toledo Truth Teller newsstand installations, supported by appearances from show stars, free PopUp Bagels, photo ops and brand ambassadors planted in each area reading oversized newspapers that promoted the new series… Read more.
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“We were focused on moments that could be shared organically through social media and letting the experience and photos speak for themselves.”
–Kian Schank, Co-founder, Dandy
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Experiential Marketing Month: We’re two weeks away from our first Trendwatch seminar, taking place on Oct. 1 in L.A. The full-day, in-person event will cover trends, advice, metrics, tech stacks, planning and more, in addition to offering the opportunity to connect with event professionals from your region. Learn more and register.
The Best Event Designs: The call for entries is now open for the 2025 Experience Design Awards, which recognize outstanding event design, innovation and environmental creativity across consumer activations, b-to-b events and trade show exhibits. The regular deadline is Oct. 17. Submit your entry. |
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