EventMarketer BUZZ: Your biweekly Feed of All Things Experiential
08.11.22
Miller Lite is offering a sip of the sharing economy this week with "Grill Share" stations in two major cities designed to shake up the dog days of summer and allow city dwellers to cook out and cheers with friends. But will they come equipped with Beercoal?
Plant-based JUST Egg Trades Nature for Neon at Festivals 
In a departure from a food truck, cart or kitchen, JUST Egg activated a bright neon “sampling lab” at music festivals across the country, inviting hungry artists and attendees to taste the future of food… Read more.
Reddit Debuts at Cannes Lions: Inside Our Guided Tour 
The "Reddit Explorers Club" featured pulse polls on hot topics, a subreddit showcase, a "Den of Discovery," an "Attackronym" video game, and a wall dedicated to bananas (you read that right)… Read more.
PARTNER CONTENT
 
Don't let your brand be one of many in the crowd. Be above the noise. Be the noise at tradeshows, festivals, and live-stage events. Our creative team lives for tackling special requests and stands ready to throw down ideas (or flawlessly execute yours), delivering the branding mojo that will make you the talk of any event. Let's do this.
 
Social Monitoring Inspires a Taco Bell Drag Brunch Series
When the quick service giant's LGBTQ+ employee resource group suggested a classic drag brunch at one of its restaurants, the brand saw an opportunity to support fans and make a lasting impact… Read more.
Why Catheads Roamed New York City with Cake Pops
Digital comics platform WEBTOON promoted its series, “Everything is Fine,” a horror-genre story about catheads living in a seemingly normal world, by turning heads on the streets of New York.… Read more.
How Amex's Show for SMBs Mimics a Festival Strategy 
American Express's free Business Class Live conference is designed to help small companies do more business. For the 10-year anniversary, the brand leaned into "lifestyle excitement" moments… Read more.
Even more buzz:
ACCESS THE EVENT MARKETER VIRTUAL EVENT ARCHIVE!
The Ex Awards Gala, Food & Beverage in the COVID-Era, The Virtual Event on Virtual Events, and more. Check them all out on-demand and dive in at your convenience.
Contact us:
Kait Shea, Editor, kshea@accessintel.com | Alex Chung, Sales Manager, achung@accessintel.com
Subscribe to Event Marketer | Marketing Resource Directory

Facebook   Twitter   LinkedIn   YouTube   Event Marketer