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| The eighth annual HLTH USA show brought together 12,200 healthcare leaders to network, learn and accelerate industry change. But in the age of “always-on,” the engagement extends beyond the event. Enter: The HLTH Entrée Dinner Series, a program that allows senior healthcare profs to continue the conversation—off the record—over curated dinners in key cities. Making intimate connections over a great meal? Bon appétit. |
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The 2025 B-to-B Dream Team
It began with a mission: “If Event Marketer started its own brand, here’s who we’d hire.” And in the nine years since we reimagined our Dream Team recognition program to focus solely on b-to-b event marketers,… more |
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Keynotes
Five Insights on Designing Impactful Keynote Programs from Panasonic at CES 2025
In a dark ballroom at The Venetian Expo in Las Vegas, a spark of light streams across the screens. The host, actor Anthony Mackie, approaches center stage and holds up an item: “Panasonic’s story began over… more |
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Audience Engagement
Nine Ways to Make First-time Conference Attendees Feel at Home
Executives from Cisco, Salesforce, Dell, Webflow and Workiva share their top tips for rolling out the welcome wagon. more |
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Expert Q&A
Q&A: How One Event Speaker is on a Mission to Support Sober Lifestyles
Event networking experiences often revolve around the bar. Once those black-cloth topped carts roll out, it’s a signal to socialize and sip while doing it, often at the end of the day. For those who don’t… more |
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The B-to-Beat is produced by Event Marketer, the industry's largest resource on event and trade show marketing. Each issue is sent to thousands of Fortune 1000 corporate event marketing teams. For advertising opportunities, contact Jon McLoughlin: jmcloughlin@accessintel.com
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