As new ideas for experiential campaigns are constantly being introduced with larger and more advanced event elements, the modern-day brand ambassador must possess a more sophisticated skill-set to ensure event visitors have an enriched experience at the event that is intended by the featured brand. Being that Brand Ambassadors are on the front line in any activation, it’s vital for agencies to have staff that is capable of achieving the goals of a given program.
Download this just-released 2012 Events Ops Agency Tip Guide, created just for you. Get a look inside the latest trends and check out a full list of best practices. The tip sheet includes:
• A look at the evolution of event staffers.
• Tip for turning your staffers into high-performance brand ambassadors.
• Best practices you’ll use in 2012 and beyond.
• And more!