Catch Attendee Engagement: How to Create a Pokémon Go-Inspired Digital Integration for Events - Event Marketer

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Catch Attendee Engagement: How to Create a Pokémon Go-Inspired Digital Integration for Events

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It’s been less than a week since the release of Pokémon Go and it’s already taken the world by storm. If you haven’t downloaded the app and played the game (what are you waiting for?), here’s a quick recap: The basic premise is to get out and explore the world while catching adorable creatures called Pokémon. Through the magic of augmented reality, Pokémon appear as if they’re hanging out in your neighbor’s yard, a public park, or even at the grocery store. Pokéstops set to real-world locations let players gather in-game items and even catch rare Pokémon.

Click here to read about how to increase the fun factor and attendee engagement at your next brand experience. 

 

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