Motivate the sales force or sales channel Archives - Page 2 of 25 - Event Marketer
Amway Delivers a Personalized, RFID-Powered Journey for its Sellers
To celebrate its 60th year in business, Amway threw a giant birthday party for more than 3,600 of its independent sellers from 48 countries. The goal: offer an experience that couldn’t be replicated anywhere else—no mean feat, considering that most in the audience attend Amway recognition events every year. To do it, the company built...
Walmart’s Mainstage Event Features Five Turntables and 33 Million Pixels
For Walmart’s annual three-day event, held at the University of Arkansas, stage design and technology components have become key factors in engaging the 14,000 attendees. The stage set for the meeting’s finale—a three-hour show—leveraged 140-foot by 20-foot LED screens displaying 33 million pixels. The staging utilized five turntables, including a 44-foot mainstage turntable that enabled...
The We Company brings their three brands together at the company’s annual Global Summit with a fun competion
The We Company is a global community that encompasses three distinct brands: WeWork (shared workspaces for start- up culture companies), WeLive (fully furnished apartments) and WeGrow (a school program). The company’s annual Global Summit gives employees across each of the brands a chance to connect with fellow team members from all over the world, and it includes...
Dealers Take on MINI’s Hair-Raising Driving Demos
To get MINI dealership employees excited about the new 2017 MINI Countryman, the company decided to go against traditional automotive training protocol and design an experiential event. Getting behind the wheel made all the difference. Instead of typical classroom training, dealers embarked on a five-hour driving experience that delivered curriculum in the car, a glamping...