Motivate the internal team Archives - Page 4 of 15 - Event Marketer

August 23, 2016

Employees Celebrate PayPal’s Independence in Style

PayPal, the mobile payment platform, celebrated its launch as an independent company listed on NASDAQ with events at its offices across the globe and in New York City’s Times Square. Speeches, champagne toasts, music and GIF photo activations marked the events, which employees posted to Facebook, Twitter and Instagram using the hashtag #PYPL. Tagboard, the...

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August 23, 2016

Intel Inspires Employees with Interactive Mobile Tour

When you work for a company as innovative as Intel, it may be difficult to fully grasp how your individual contributions inside the company help create “amazing experiences” outside the company—you know, like impacting the world. Because of that sentiment, coupled with the fact that employees are often the last ones to experience their company’s...

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August 22, 2016

Target Puts Employees at the Center of the Bull’s-eye

Many companies want employees to “be” the brand. But at its Fall National Meeting in Minneapolis, Target inspired store managers to be themselves. More like a retreat than an annual meeting, the holistic “health and well-being” theme came to life through five experiential zones in an exhibition space that provided personal development for attendees. This...

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April 28, 2016

Boehringer Engages Employees with a Virtual Game

Boehringer Ingelheim wanted to give its annual employee event some kick to make it more substantial and memorable. Its solution: go 100 percent virtual. The theme for the online event tapped into the political zeitgeist of 2008; the employee’s goal was to build a party platform for the company. Employee teams competed against one another...

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March 23, 2016

Cisco’s Olympic Structure Stuns Clients and Partners

With a design that could forever change b-to-b hospitality and a structure that will send creative directors back to their drawing boards, Cisco House—Cisco’s Olympic showplace for the London Games—was the ultimate trendsetter. The two-story, semi-permanent 20,000-square-foot structure—with excellent sustainability credentials—was built above Europe’s largest urban shopping center, offering incredible views across Olympic Park to...

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