November 2012
Cover Story
2012 Event Technology AwardsThe year’s top winners from the only recognition program for “digital + live” campaigns Best Practices Stonyfield’s Mobile Tour Digs in...Stonyfield’s mobile tour digs in for a deeper consumer connection The Science of InfluenceConsumers are looking for help, and brands are hoping to provide it—through trusted tastemakers Features Off the Beaten PathThe Big Apple is hiding some untapped venues. EM finds ‘em for you. Field Report Beer and Branding in Sturgis, SD...One reporter’s descent into an ocean of debauchery, motorcycles and missed opportunities Trends Event Technology ReportEM downloads the industry’s top tech tools. This month: Six tools to get on your radar for 2013 Show Time: Savvy marketers are...Savvy marketers are bringing their events to a screen near you Platforms for GrowthStrong sales and social media drive the evolution of three new tours |
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EM@Spring Break: Panama City Beach
Grab a beer and some neon shades as we explore this panhandle hotspot
BMW Floating Showroom
The Germans bring the coolest exhibit the Olympic Park visitors almost missed.
The Coke Beatbox
The fan fave at this year’s Olympics, and we give you a look
Acer’s ‘Journey’ in Olympic Park
Two floors of demos, data-collect and Acer Man
Cisco House
The first time Olympic sponsor blows it out of the Park--literally
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