Outdoor exhibit or installation Archives - Event Marketer
Tinder’s 30-foot Pride Slide Activation Raises Awareness for the Equality Act
Tinder’s 30-foot-tall Pride Slide activated in honor of World Pride in New York City was designed to rally support for the Equality Act. The rainbow-themed double-slide accessed via stairs and an upper deck was exactly 30-feet long, which represented the 30 U.S. states that at the time did not have non-discriminatory laws in place. Each...
Tennessee Titans Build Buzz for the NFL Season with a Mural Activated by AR
In the age of COVID-19, augmented reality can add dimension to our restricted lifestyles. Capitalizing on the murals well known in Nashville, the Tennessee Titans drummed up excitement for the 2020 NFL season by commissioning an immersive mural around the theme “Tennessee Tough.” Located across from Music City Center, consumers could activate the mural, designed...
Santa Margherita Wine Pairs Sampling with a 360-Degree Film Experience
Santa Margherita’s Follow the Vine experience was a dramatic grapevine maze where attendees discovered tasting notes, flavor pairings and brand experiences around every corner. A key touchpoint was a seven-minute, 360-degree film experienced in a geodesic dome theater where a multi-projector immersed the audience in footage that told the brand’s story. Santa Margherita blended software,...
Google Touts the Pixel’s Motion Sense Technology with a High-tech DJ Set
Google’s Pixel 4 smart phone features cutting-edge Motion Sense technology, and to showcase the tech to its Latinx music-loving target, the brand hosted an outdoor Latin Grammy’s performance starring Karol G and DJ Felo. A custom dj rig was built for the event using eight Pixel 4 phones and Google’s Motion Sense technology, enabling DJ...