Photo/GIF/Video booth Archives - Page 4 of 43 - Event Marketer
Fortnite Esports Experience at the San Jose Convention Center came in Clutch
To celebrate all things gaming, streaming and cosplay for attendees of the Fortnite Fall Skirmish Grand Finals at TwitchCon, Epic Games erected a 50,000-square-foot immersive Fortnite esports experience at the San Jose Convention Center, featuring game characters, green-screen photo ops, Fortnite-inspired snacks and more. Because with Fortnite, it’s all about play. Upon entering the footprint,...
The League make sure to Delight eMLS and FIFA fans alike with their latest Competition
Gaming is central to Major League Soccer fandom. In fact, 65 percent of avid MLS fans say that FIFA is a major driver of their interest in soccer. So, when it came time to launch the inaugural eMLS Cup, an esports tournament held in conjunction with EA Sports’ FIFA franchise, the league leveraged both gaming...
Microsoft travels to colleges around the US. with their pop-up chill spaces
College students are big spenders on technology, which makes them a prime demographic for a tech company like Microsoft. But despite the brand’s efforts to appeal to these consumers, from developing Surface tablets and notebooks to providing Office 365 for free, Microsoft was perceived by the demo as a sales-oriented brand focused on productivity rather...
Mountain Dew brought the pow and the wow to Breckinridge, Co. mountain
Mountain Dew has been a supporter of the snow sports community for decades. But now more than ever, this target audience is inundated with newbie competitors claiming to be more extreme and more devoted to the group than the OG. Seeking to deepen its connection to this community, Mountain Dew took over an entire mountain,...