Gesture Archives - Page 9 of 11 - Event Marketer
HBO Exhibition Puts the Game in ‘Game of Thrones’
Winter is not coming anytime soon for HBO’s hit series “Game of Thrones.” To keep its momentum moving in the right direction, HBO took the franchise on the road for two months and transported viewers into the fantastic world of Westeros, where the story takes place. The tour hit five international markets (Amsterdam, Belfast, New...
HBO Immerses Viewers in the World of ‘Game of Thrones’
HBO brought its hit series “Game of Thrones” to life with an international exhibition tour, the first of its kind for the network, designed to immerse fans in the breathtaking and enchanting world of Westeros, the fictional setting of the story. The exhibition showcased more than 70 original artifacts from season one and two, plus...
Philips’ Touch Table Lets CES Goers See Rather Than Read
An intuitive, interactive experience that utilized point-of-view videos and a model city demonstrated Lifeline’s newest innovation, GoSafe, on an epic scale for CES 2013. The “see and feel” approach, rather than “read and comprehend,” represented GoSafe’s emergency response technology and process in an engaging way. An interactive table featured an acrylic architectural model of a...
Showtime Offers a Window into Victorian-era London
To help promote the first season of its new horror series “Penny Dreadful,” Showtime enticed consumers and generated a sense of mystique with the creation of interactive window displays that featured scenes from a Victorian-era street in London, complete with horse-drawn buggies, bats and pedestrians wearing Victorian clothing. The objective of the activation (besides scaring...