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Your Weekly Feed
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Experiential

01.19.17

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Kait Shea

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An Access Intelligence Publication

Mozilla's Glass Room Pop-up Offers a 'Data Detox' 
Those who live in glass houses shouldn't throw stones, and those who attended Mozilla's Glass Room experience shouldn't overlook their data security. At least that's what the brand hoped attendees would learn from its four-week pop-up, which featured artwork and interactive experiences aimed at helping consumers track and protect personal data. MORE
 

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Tiny Parachutes Surprise Hoops Fans 
American Express gave its Shop Small platform a boost with local partnerships and a slew of fan freebies dropped from branded parachutes. MORE

CES: We Came, We Saw, We Streamed 
EM was on the ground in Las Vegas to get the scoop on the latest event tips, trends and tech. Get a sneak peek at our in-depth coverage. MORE
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Whisky Influencers Do Their Fair Share 
The Macallan's shareable tastemaker events turned 1,000 influencers into 12 million social impressions and enticed a new wave of Scotch drinkers.MORE

A Little Bird Told Us About Rebranding 
We caught up with Twitter's Head of Global Events at CES to discuss the company's new direction and how it finally 'crystallized' its brand purpose. MORE
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