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Experiential

05.08.14

B-TO-B EVENTS
B-T0-C EVENTS
EVENT TECHNOLOGY
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Rachel Kirkpatrick

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An Access Intelligence Publication

It's Official: The 2014 Ex Award Winners
Event marketing industry peers gathered Wednesday night for the Event Marketing Summit Ex Awards at the Grand America Hotel in Salt Lake City, a program celebrating the best of the year's campaign. Check out who won, as well as a library of sizzle reels, in this comprehensive digital guide (Summit coverage continues below)… MORE

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Target and Deutsch's Grand Ex Win 
How Target engaged the fickle yet all-important college student with Bullseye University Live, the year's Best Campaign, overall… MORE

Data Collection—and Security 
We took a deep dive into event data at our EMS workshop yesterday. Here, we take a look at best practices surrounding data security… MORE
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What to Measure in Events and Why
In this follow-up to Wednesday's measurement workshop at EMS, here are 18 metrics worth considering in your data strategy… MORE

What You Missed at EMS, Day One 
The plane ride in, the networking, the food and, of course, the content: we bring you the sights and sounds from the show floor… MORE

 
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