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Experiential

02.27.14

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Rachel Kirkpatrick

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An Access Intelligence Publication

Pinnacle Vodka Spices Up Brunch—and Social  Who doesn't love a boozy brunch? Pinnacle Vodka staged five, four-hour mini brunch bashes over the course of 24 hours, stirring up impressions from the more than 400 influencers in attendance celebrating the brand's new Cinnabon-flavored vodka.  MORE

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Snuggle Bear Softens New Yorkers
The darn-cute little fabric softener mascot officiated over a vow renewal ceremony in Times Square on Valentine's Day. MORE

Progressive Revs Up Dwell Times
As title sponsor of the International Motorcycle Shows, the brand added live music and art lessons to its tour. MORE
 
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Forging Strong Artists Partnerships
A look at three brands who leveraged the creative influence of artists to bring their programs to life at Art Basel Miami. MORE

Telecom: Changes on the 'Verizon'
Verizon is reimagining retail with a new destination store at the Mall of America, which takes a cue from experiential. MORE