The 2017 EDTA

Best Use of a Single Technology (B-to-C)

Gold

EDTA 2017_single tech_gold_Avocados from Mexico 2

Client: Avocados from Mexico
Campaign: Avo-Matic Emotion Tracking Food Truck
Partners: NEXT/NOW, IMW Agency

Silver

EDTA 2017_Single Tech b-to-c_silver_associated bank

Client: Associated Bank
Campaign: Interact with the Pack
Partner: Helios Interactive

Bronze

EDTA 2017_Single Tech b-to-c_bronze_warner bros

Client: Warner Bros
Campaign: Fantastic Beasts Wand Master Training
Partner: GMR Marketing

Best Use of a Single Technology (B-to-B)

Gold

EDTA 2017 Gold_Best Use of Single Tech_B-to-B_Gatorade_2

Campaign: Gatorade G Bands
Client: PepsiCo
Partner: Mirror Show Management

Silver

EDTA 2017_Single Tech b-to-b_silver_Veritas

Client: Veritas
Campaign: Data Wars
Partners: InVision Communications, Cornerstone

Bronze

EDTA 2017_Single Tech b-to-b_Bronze_Cisco

Client: Cisco
Campaign: Superheroes Abound on Twitter Photo Activation
Partner: In-house

Best Combination of Event Technologies (B-to-C)

Gold

EDTA-2017-Gold_Best-Combo-Technologies-B-to-C_Target_3

Client: Target
Campaign: MLS All-Star Game Rally
Partner: Wasserman

Silver

EDTA 2017_Combo Tech b-to-c_Silver_Nat Geo

Client: National Geographic
Campaign: Mars Experience
Partners: Civic Entertainment Group, Production Glue, Tait Towers

Bronze

EDTA 2017_Combo Tech b-to-c_bronze_LG

Client: LG
Campaign: Final Four Fan Fest
Partners: Advantage, NEXT/NOW

Best Combination of Event Technologies (B-to-B)

Gold

EDTA-2017-Gold_Best-Combo_B-to-B_SAP_2

Client: SAP
Campaign: SAPPHIRE NOW
Partner: In-house

Silver

EDTA 2017_Combo Tech b-to-b_silver_Dell EMC

Client: Dell EMC
Campaign: Realize Transformation
Partner: Opus Agency

Bronze

EDTA 2017_Combo Tech b-to-b_Bronze_Oath

Client: Oath
Campaign: Brand Launch Activations
Partner: FIRST

Best Integrated Digital+Live Campaign

Gold

EDTA 2017 Gold_Best Integrated Digital + Live_TELUS_1

Client: TELUS
Campaign: #ShareLove
Partner: Behaviour

Silver

EDTA 2017_Digital+Live_Silver_Nat geo

Client: National Geographic
Campaign: Einstein's Chalkboard
Partner: Deeplocal

Bronze

EDTA 2017_Digital+Live_Bronze_Gatorade

Client: PepsiCo
Campaign: Gatorade G Feed
Partner: MKTG, Cinebody, Paragon

Best Use of Social Media

Gold

EDTA 2017 Gold_Best use of social media_Papa Johns_3

Client: Papa John’s
Campaign: Pan Pizza VIP Launch
Partner: TriMark Digital

Silver

EDTA 2017_Use of Social_Silver_FedEx

Client: FedEx
Campaign: Innovation Challenge
Partner: Switch

Bronze

EDTA 2017_Use of Social_Bronze_Cisco

Client: Cisco
Campaign: WeAreCisco
Partner: In-house

Best Touch- or Gesture-based Event Interactive

Gold

EDTA 2017 Gold_Best Touch Interactive_Google_2

Client: Google Creative Lab
Campaign: AnyPixel.js
Partner: Deeplocal

Silver

EDTA 2017_Touch or Gesture Interactive_Silver_Lancome

Client: L’Oréal
Campaign: Lancôme Wanderlust
Partner: SoHo Experiential

Bronze

EDTA 2017_Touch or Gesture Interactive_Bronze_Marriott

Client: Marriott International
Campaign: Art of Innovation Wall
Partner: IMG LIVE

Best Use of A/V

Gold

EDTA 2017 Gold_Best Use of AV_FAHAD_3

Client: FAHAD Signature
Campaign: The Infinity Wall
Partners: Megavision Arts, Creative Technology

Silver

EDTA-2017_Use-of-AV_Silver_Samsung

Client: Samsung
Campaign: Unbox Your Phone
Partner: Wasserman

Bronze

EDTA 2017_Use of AV_Bronze_Intel

Client: Intel
Campaign: The Wonderwall
Partners: 2LK, Moving Brands

Best High-Tech Audience Interaction

Gold

EDTA 2017 Gold_Best High-Tech Audience Interaction_Nike_1

Client: Nike
Campaign: Test Stride
Partner: Leviathan

Silver

EDTA 2017_High Tech Audience_Silver_State Farm

Client: State Farm
Campaign: Live Color Full Lives Infinity Room
Partner: The Marketing Arm, NEXT/NOW

Bronze

EDTA 2017_High Tech Audience_Bronze)Esurance

Client: Esurance
Campaign: Behind the Plate with Buster
Partner: GMR Marketing

Best Use of Virtual Reality or Augmented Reality

Gold

EDTA 2017 Gold_Best use of VR or AR_Ford_3

Client: Ford
Campaign: Advanced Reality
Partners: EPIC, Imagination, Kitestring, NCAM

Silver

EDTA 2017_Use or VR or AR_Silver_Into the Wild

Clients: Google, Lenovo, World Wildlife Federation, ArtScience Museum
Campaign: Into the Wild
Partner: MediaMonks

Bronze

EDTA 2017_Use or VR or AR_Silver_Bronze_Lufthansa

Client: Lufthansa
Campaign: LIVE with Lufthansa
Partner: The Bait Shoppe

Best Event App

Gold

EDTA-2017-Gold_Best-Event-App_SXSW_1

Client: South by Southwest
Campaign: SXSW GO
Partner: Eventbase

Silver

EDTA 2017_Event App_Silver_Vodafone

Client: Vodafone
Campaign: Super Rakhi
Partner: Hansa Events

Bronze

EDTA 2017_Event App_Bronze_C2

Client: C2
Campaign: C2 Montréal 2017
Partner: PixMob

Best Use of RFID/NFC/BLE

Gold

EDTA 2017 Gold_Best Use of RFID_Amazon_2

Client: Amazon
Campaign: The Tick Takeover
Partner: NVE Experience Agency

Silver

EDTA 2017_RFID-NFC-BLE__Silver_Marriott

Client: Marriott International
Campaign: You Are Here
Partner: Octagon

Bronze

EDTA 2017_RFID-NFC-BLE_Bronze_Hilton

Client: Hilton
Campaign: Americas Leadership Conference
Partner: PixMob

Best Overall B-to-B Event Environment

Gold

EDTA 2017_B-to-B environment_gold_Samsung

Client: Samsung
Campaign: Unpacked 2017
Partners: Cheil Worldwide, INVNT

Silver

EDTA 2017_Best overall b2b_Silver_twitter

Client: Twitter
Campaign: Twitter Commons
Partner: NA Collective

Bronze

EDTA 2017_Best overall b2b_bronze_BMW

Client: BMW
Campaign: Singapore 5 Series Launch
Partner: FreemanXP

Best Overall Consumer Event Environment

Gold

EDTA 2017_Consumer Environment_Gold_Nike

Client: Nike
Campaign: Station 97
Partners: Boiler Room, iDEKO Productions

Silver

EDTA 2017_Best overall consumer_silver_lowes

Client: Lowe's
Campaign: Lowe's Studio
Partner: GMR Marketing

Bronze

EDTA 2017_Best overall consumer_bronze_gorillaz_sonos

Client: Sonos
Campaign: Gorillaz Spirit House
Partners: Pro-Ject, Cornerstone

Best Mobile Marketing Vehicle

Gold

EDTA 2017_Vehicle_Gold_Deep Eddy 1

Client: Deep Eddy Vodka
Campaign: Deep Eddy Vodka Dive In Tour
Partners: Timeless Travel Trailers, Publicis Hawkeye

Silver

EDTA 2017_mobile vehicle_silver_SAP

Client: SAP
Campaign: SAP Business Reimagined Tour
Partner: Sparks

Bronze

EDTA 2017_mobile vehicle_Bronze_Charmin

Campaign: Charmin Van-Go Client: Procter & Gamble Partners: Jack Morton Worldwide, MSL, Publicis

Best Outdoor Environment

Gold

EDTA 2017_Outdoor Environment_Gold_AEM_1

Client: Association of Equipment Manufacturers
Campaign: The Tech Experience at CONEXPO-CON/AGG 2017
Partners: Jack Morton Worldwide, GES

Silver

EDTA 2017_outdoor environment_silver_LG

Client: LG
Campaign: Signature Gallery
Partners: FIRST, HS Ad America

Bronze

EDTA 2017_outdoor environment_bronze_Lowes

Client: Lowe's
Campaign: Lowe's Studio
Partner: GMR Marketing

Best Two-Story Environment

Gold

EDTA 2017_2 Story Environment_Gold_JLG 1

Client: JLG Industries
Campaign: CONEXPO-CON/AGG 2017
Partner: Dimensional Communications

Silver

EDTA-2017_2-story-environment_silver_HGTV

Client: Scripps Networks
Campaign: HGTV Lodge 2017
Partner: Pop2Life

Bronze

EDTA 2017_2 story environment_bronze_adidas

Client: adidas
Campaign: LVL3 2017
Partner: Kamp Grizzly

Best Stage Experience

Gold

EDTA 2017_Stage Experience_Cisco 2

Client: Cisco
Campaign: Cisco Live
Partner: Go! Experience Design

Silver

EDTA 2017_Stage Experience_silver_Samsung

Client: Samsung
Campaign: Unpacked 2017
Partner: Cheil Worldwide, INVNT

Bronze

EDTA 2017_Stage Experience_Bronze_county financial

Client: Country Financial
Campaign: One Country
Partner: BI Worldwide

Best Museum Environment

Gold

EDTA 2017_Museum Expc_Gold_Kennedy 2

Client: Kennedy Space Center
Campaign: Heroes and Legends
Partner: Falcon's Creative Group

Silver

EDTA 2017_Museum expc_Silver_royal ontario

Client: Royal Ontario Museum
Campaign: Out of the Depths: The Blue Whale Story
Partner: Holman

Bronze

EDTA 2017_Museum expc_Bronze_Rock and Roll Hall of Fame

Client: Rock and Roll Hall of Fame
Campaign: Power of Rock Experience
Partner: BRC Imagination Arts

Best Trade Show Exhibit (50' x 50' and Up)

Gold

EDTA-2017_trade-show-over-50x50_gold_GE-Healthcare-

Client: GE Healthcare
Campaign: RSNA 2016
Partners: Elite Exhibits, Fine Design Lighting, Stamm Media

Silver

EDTA 2017_Trade show 50x50 and up_Silver_Lexus

Client: Lexus
Campaign: North American International Auto Show
Partner: George P. Johnson

Bronze

EDTA-2017_Trade-show-50x50-and-up_bronze_munchkin

Client: Munchkin
Campaign: Kind + Jugend 2017
Partners: Unrivaled, Gielissen

Best Trade Show Exhibit (Under 50' x 50')

Gold

EDTA-2017_Trade-Show-under-50x50_Compax-2

Client: Compax
Campaign: North American Exhibit 2017
Partner: Unrivaled

Silver

EDTA 2017_trade show under 50x50_silver_scripps networks

Client: Scripps Networks
Campaign: Food Network Donut Creation Station
Partner: Pop2Life

Bronze

EDTA 2017_trade show under 50x50_bronze_stikwood

Client: Stikwood
Campaign: Factory in the Forest
Partner: ProExhibits

Best Permanent or Pop-Up Retail Experience

Gold

EDTA 2017_retail or pop-up_Gold_Ricoh 2

Client: Ricoh
Campaign: Ricoh Customer Experience Center
Partner: toddstreet

Silver

EDTA 2017_Pop-up or Retail_silver_Marie Claire

Client: Marie Claire
Campaign: The Next Big Thing Concept Shop
Partners: Sparks, Oaklabs

Bronze

EDTA 2017_Pop-up or Retail_Bronze_Coca Cola

Client: The Coca-Cola Co.
Campaign: Coca-Cola Kitchen
Partner: MELT