Although it offers the resources of a larger agency with more than 300 employees and five regional offices, Elite prides itself on a boutique feel and long-term relationships over project-based work. Launched a multisensory “teleporter” pod to promote Amtrak’s rewards program in New York and Chicago (resulting in a 40 percent increase in signups), with L.A. and Boston to follow. Produced MilkWise’s successful retail tour featuring The Aardy, a 100-percent green sampling vehicle. Nice.
Core 1: Sampling
Core 2: Mobile Tours
Core 3: Guerrilla/Street Marketing