Video Gallery Archives - Page 9 of 18 - Event Marketer

Video Gallery

February 19, 2016

TiVo Riles up Moviegoers with Commercial Interruptions

TiVo in December pulled the ultimate prank on a theater full of moviegoers in Boulder, CO, to promote its newest entertainment device. Aiming to boost awareness for its Bolt DVR system, the brand offered consumers free tickets to a screening of the latest James Bond film, “Spectre”—then promptly interrupted the flick at three different intervals...

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