Walmart Meeting Combines Training and Entertainment - Event Marketer

Walmart Meeting Combines Training and Entertainment

DB_Gold_Walmart_2010 Ex
Brand: WALMART
Agency: TBA GLOBAL
Awards: EX AWARDS — BEST PRODUCTION OF AN EVENT (B-TO-B)
Year: 2010
For its annual shareholders meeting last June, Walmart, which had remained strong during the recession, wanted to celebrate its success with shareholders, associates and the media without seeming insensitive…
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