Verizon Sends Summit Attendees Over the 'Edge' - Event Marketer

Verizon Sends Summit Attendees Over the ‘Edge’

DB_Verizon_2014 ETA
Brand: VERIZON
Agency: T.D. WANG ZUGARA
Awards: EVENT TECHNOLOGY AWARDS — BEST USE OF GAMIFICATION
Year: 2014
To get its employees jumping up and down about its new Edge plan, which allows consumers to upgrade their Verizon devices without down payments, contracts or upgrade fees, the company turned to a motion…
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