Under Armour Deploys an in-Store Digital Obstacle Course - Event Marketer

Under Armour Deploys an in-Store Digital Obstacle Course

ETA_Touch_UnderArmour_2015
Brand: UNDER ARMOUR
Agency: AGENCYEA
Awards: EVENT TECHNOLOGY AWARDS — BEST TOUCH- OR GESTURE-BASED EVENT INTERACTIVE
Year: 2015
The goal for the launch and opening of Under Armour’s Chicago Brand House store—a 30,000-square-foot space on the Magnificent Mile, and the largest retail location the company has opened to date—was…
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