Target Executes a First-of-its-Kind Live Broadcast - Event Marketer

Target Executes a First-of-its-Kind Live Broadcast

2016-Ex_EX_Entertainment_Target.
Brand: TARGET
Agency: DEUTSCH
Awards: EX AWARDS — BEST ACTIVATION OF AN ENTERTAINMENT SPONSORSHIP
Year: 2016
As more and more live events are becoming the key creative for television ads, brands are looking for innovative ways to make the on-air experience as compelling as the real one. Enter #MoreMusic, Target’s…
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