Samsung Exchanges Frozen Yogurt for Social Currency - Event Marketer

Samsung Exchanges Frozen Yogurt for Social Currency

DB_Samsung_2014 ETA
Brand: SAMSUNG
Agency: EYES AND EARS ENTERTAINMENT MAC PRESENTS
Awards: EVENT TECHNOLOGY AWARDS — BEST USE OF HANDHELD TECHNOLOGY
Year: 2014
For Samsung and AT&T, the Life is Beautiful Festival held in Las Vegas from Oct. 26 to 27 last year was the ideal platform for introducing the Samsung Galaxy Mega to the event’s millennial-rich attendee…
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