Research in Motion Tour Targets B-to-B Tech Buyers - Event Marketer

Research in Motion Tour Targets B-to-B Tech Buyers - Event Marketer
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Research in Motion Tour Targets B-to-B Tech Buyers

Brand: RESEARCH IN MOTION
Agency: MARITZ
Awards: EX AWARDS — BEST MOBILE MARKETING PROGRAM
Year: 2010
For the launch of the new 8350i BlackBerry Curve on the Sprint network, Research in Motion targeted b-to-b technology purchasers with the BlackBerry Sprint A to B tour by inviting them to take what RIM…
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