Pepsi Activates a Diet Dew Snowboard Rail Jam Event - Event Marketer

Pepsi Activates a Diet Dew Snowboard Rail Jam Event

DB_MountainDew_2007 Ex
Brand: DIET MOUNTAIN DEW MOUNTAIN DEW PEPSI
Agency: VIVID MARKETING
Awards: EX AWARDS — BEST SINGLE-MARKET EVENT (CONSUMER)
Year: 2007
Mountain Dew is known for being an edgy brand, so when Pepsi-Cola was considering live marketing as part of the campaign to relaunch Diet Dew, everyone involved knew it would have to be big. The company…
Back to EventMarketer.com

SIGN UP FOR UPDATES!

Fill out the fields below to receive the latest news and special announcements from Event Marketer.

© 2018 Access Intelligence, LLC – All Rights Reserved. |