Microsoft Kiosks Engage Business Travelers in Airports - Event Marketer

Microsoft Kiosks Engage Business Travelers in Airports - Event Marketer

Microsoft Kiosks Engage Business Travelers in Airports

Brand: MICROSOFT
Agency: JACK MORTON WORLDWIDE
Awards: EX AWARDS — BEST MULTI-MARKET EVENT (CONSUMER)
Year: 2004
Microsoft hooked up with Jack Morton to introduce business travelers to its Tablet PC—inside airports. With the ambitious goal of physically connecting with 100,000 people, immersions were set up…
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