Lucasfilm's Retail Strategy is out of this World - Event Marketer

Lucasfilm’s Retail Strategy is out of this World

DB_Silver_Lucasfilm_2006 Ex
Brand: LUCASFILM
Agency: THE MARKETING ARM
Awards: EX AWARDS — BEST RETAIL/IN-STORE EVENT PROGRAM
Year: 2006
Boosting sales of “Star Wars Episode III: Revenge of the Sith” merchandise and establishing Wal-Mart as the place to get it were the goals of this campaign. Parking lots at nearly 400 Wal-Mart stores…
Back to EventMarketer.com

SIGN UP FOR UPDATES!

Fill out the fields below to receive the latest news and special announcements from Event Marketer.

© 2017 Access Intelligence, LLC – All Rights Reserved. |