Lowe's Promotes Home Safety with Educational Tour - Event Marketer

Lowe’s Promotes Home Safety with Educational Tour

DB_EX_Lowes_2003 Ex
Brand: LOWE'S
Agency: US CONCEPTS
Awards: EX AWARDS — BEST ACTIVATION OF A CAUSE SPONSORSHIP/COMMUNITY TIE-IN
Year: 2003
Lowe’s largest corporate marketing initiative, its home-grown Home Safety Council charity, has been mobile for five years now, growing bigger and better annually with a super-relevant tour focused on…
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