LEGO Summons the Force to Unveil Largest Model Yet - Event Marketer

LEGO Summons the Force to Unveil Largest Model Yet

DB_Lego_2013 ETA
Brand: LEGO
Agency: JACK MORTON WORLDWIDE
Awards: EVENT TECHNOLOGY AWARDS — BEST COMBINATION OF EVENT TECHNOLOGIES (B-TO-C)
Year: 2013
Times Square may have seen it all in its 104-year run as the center of the known universe, but it’s never seen this. To reignite brand loyalty for its Star Wars products and build excitement for the…
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