Latin Music Tour Connects Dodge with Hispanics - Event Marketer

Latin Music Tour Connects Dodge with Hispanics

DB_Chrysler_2012 Book
Brand: CHRYSLER
Agency: EEI GLOBAL
Awards: EX AWARDS — BEST MULTICULTURAL EVENT CAMPAIGN
Year: 2012
The Dodge Never Neutral Latin Music Tour targeted Hispanic Americans in 11 cities and at Chrysler business centers across the Southwest. At each stop, two locally known djs captured the passion…
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