IBM Marks its Centennial with a Multimedia Exhibition - Event Marketer

IBM Marks its Centennial with a Multimedia Exhibition

DB_AVIBM_2012 ETA
Brand: IBM
Agency: MIRADA RALPH APPELBAUM ASSOCIATES SYPARTNERS
Awards: EVENT TECHNOLOGY AWARDS — BEST USE OF A/V
Year: 2012
IBM celebrated its centennial in 2011 and a focal theme of the year’s events was the THINK program, which was a month-long multimedia exhibition from Sept. 10 to Oct. 23 at New York City’s Lincoln…
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